Sacramento CA, October 27, 2005 — For the fourth consecutive year, Vision Service Plan (VSP) has been recognized for having ‘world class’ customer satisfaction by Service Quality Measurement, Inc. (SQM) Group.

SQM Group is recognized as the leading authority for the contact center industry in the areas of measurement and management.

"Our Customer Service employees are committed to providing callers with ‘world class’ service every day," says Vice President of Customer Service Laura Costa. "We add value. In our interactions with clients, members and doctors we have the opportunity to help them get the most value possible out of their relationship with VSP. When we add value, we help to create loyalty."

Customer satisfaction is judged using a minimum sample size of 200 customer telephone surveys taken from a random selection of calls that reflects actual call type volume.

A call center must have a score of 80% or better in the very satisfied category to achieve a world class rating. VSP achieved an 86% very satisfied rating.

VSP was awarded other SQM customer service awards:

• Highest Call Center Customer Satisfaction for the Insurance Industry (2nd consecutive year)
• Highest Employee Satisfaction for the Insurance Industry
• Most Improved Call Center Employee Satisfaction (VSP’s Columbus-based call center)